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Baker

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FALL IN LOAF EVERYTHING SOURDOUGH We don't just bake bread; we breathe love into every loaf.

Where 'Everything Sourdough' is more than a tagline.

It's our principal foundation in consistently delivering on our promise: baking genuine sourdough treats. A testament to our love for what we do.

OUR PROMISE

We don't just bake bread; we breathe love into every loaf. Our mission is to restore the heritage of traditional sourdough baking and make you 'fall in loaf' with every bite.

WHO WE ARE

THE CRAFT

A mother, a sourdough starter, and a son with ``chalky`` hands! Viola got inspired to delve into the Sourdough World and created her own ``Starter``.

THE BRAND

Our Commitment, Passion, and Philosophy. Vera came up with the perfect (at least for both of us!) brand name of ``Fall in Loaf``.

THE BAKER

The heart behind our truly artisanal sourdough bread. Ziad uncovered a hidden passion for baking triggered by his awesome mother Viola.

CLIENT TESTIMONIALS

"Looking for healthy, homemade sourdough? A friend gave me the best bread we have ever tasted. Highly recommended, it makes for a fantastic hostess gift!"

Melissa

"Every single delivery feels like unwrapping a beautiful gift. The brioche is impossibly soft, the crusts sing as you slice, and the handwritten notes are treasures."

Emma Laurent, Soho

"The croissants arrive just as our kettle boils. It has quickly become our favorite family ritual—a beautifully refined, quiet pause right before the busy day begins."

Marcus Hale, Brooklyn Heights

OUR STORY

A Tale of Love, Flour, and Childhood Memories.

In the cozy warmth of our family kitchen, where the aroma of freshly baked bread by my mother mingled with laughter, the seeds of Fall in Loaf were sown. My journey into the heart of sourdough baking began not just with flour and water, but with love and memories.

OUR STORY

A Tale of Love, Flour, and Childhood Memories.

In the cozy warmth of our family kitchen, where the aroma of freshly baked bread by my mother mingled with laughter, the seeds of Fall in Loaf were sown. My journey into the heart of sourdough baking began not just with flour and water, but with love and memories.

As a child, my hands were always covered in chalk, a testament to my innate love for creating with my hands. These 'chalky' hands, once scribbling dreams on school blackboards, found a new canvas in the art of baking! It was in September 2019 when these memories intertwined with the loving guidance of my mother, Viola. Her skilled hands, which had long turned simple ingredients into magic, passed on to me not just the techniques of sourdough baking but the soul that goes into every mix and knead. Under her tutelage, the sensation of flour on my hands evoked those chalk-dusted days, bridging my childhood creativity with my culinary passion.

HOW IT'S DONE

Truly Artisanal.

With every loaf, I strive to celebrate her teachings, infusing every bread with the same love, care, and joy she instilled in me. Our journey at Fall in Loaf is more than baking tasty bread; it's a tribute to those humble beginnings, a mother's talent, and the relentless work of creating savory loaves with one's own hands.

HOW IT'S DONE

Truly Artisanal.

With every loaf, I strive to celebrate her teachings, infusing every bread with the same love, care, and joy she instilled in me. Our journey at Fall in Loaf is more than baking tasty bread; it's a tribute to those humble beginnings, a mother's talent, and the relentless work of creating savory loaves with one's own hands.

PURE. SIMPLE. HONEST.

We created a world of sourdough wonders where each loaf is more than bread. It is an experience, an adventure in taste, crafted for everyone to savor.

UNSPEAKABLY GOOD

We pride ourselves as artisan bakers as we only use natural yeast mixed with high quality flours. Coupled with distinctive inclusions, we nurture our doughs through slow fermentation to create truly unique masterpieces.

UNSPEAKABLY GOOD

We pride ourselves as artisan bakers as we only use natural yeast mixed with high quality flours. Coupled with distinctive inclusions, we nurture our doughs through slow fermentation to create truly unique masterpieces.

We take pride in importing premium wheat flour directly from Canada.

THE SOUR DOUGH

At Fall in Loaf, we offer a flavor fiesta for all tastes. From youngsters to connoisseurs, we strive to bake a sourdough delight for every palate.

CHEDDAR CHEESE & PAPRIKA
CHESTNUTS & RAISINS
CHOCOLATE CHIP
EINKORN MICHE
GERMAN RYE
STOUT COUNTY
OATS & HONEY
POPPY SEEDS